267,000 actions. 1100 photos. 60 countries. 1 ask: PepsiCo and Associated British Foods – make sure your sugar doesn’t lead to land grabs!
In November we partnered with photo sharing app EyeEm to ask you to Stand for Land by taking a photo of your feet in your favourite place. By standing in solidarity with those affected by land grabs, you’re helping demand action from PepsiCo and ABF to make sure their sugar doesn’t lead to land grabs. We’ve been knocked off our feet by the response. More than 1,100 photos were submitted from over 60 countries around the world!
These beautiful images will now be used to create Oxfam’s new Behind the Brands campaign graphic to push PepsiCo and Associated British Foods to take action.
And the winner is…
It was a hard decision to choose but the winner is user @flowy
The overall winner will receive an exclusive print by Emma Hardy from her photo exhibition “Losing Ground”, documenting communities affected by land grabs in Cambodia, AND a signed copy of the photo book “We Are Congo” by Rankin, hand-signed by Rankin himself! Four runners-up will also receive one signed copy each of Rankin’s book.
But most importantly, everyone who entered has won the chance to appear in Oxfam’s Behind the Brands initiative which is part of our GROW campaign action demanding PepsiCo and ABF take action in support of land rights.
We’ll be sending the collage below to the companies – and we need you to too!